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Our work with Criteo conversion campaigns has generated great performance for our clients and is a key pillar in our e-commerce offer. We are delighted to continue the evolution with the Consideration campaigns to expand our target and clients’ brand. We look forward to growing our partnership with Criteo Partners.
- Raúl Ferrer, General Director of Okisam
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PRODUCTS
Explore the new digital media channels making waves among agencies in the US and EMEA
AI is reshaping how people discover products, but it hasn’t rewritten how they buy. The headlines suggest total disruption. The data tells a more nuanced story.
This report cuts through the hype to reveal how AI is actually changing commerce in the near term and explore what might change in the future.
Drawing on proprietary Criteo data and consumer research across major global markets, this report answers the questions everyone is asking:
- Is AI replacing traditional discovery?
- Will agents take over checkout?
- What happens when AI knows us too well?
- How much do consumers really care about privacy?
A clear-eyed view of commerce in the next 12–24 months.
Data from a global survey of 6,000+ shoppers.
Thoughts on longer-term commerce changes.
One-line summary of each trend for the scan-and-go crowd.
Get the data, the analysis, and the reality check.
2026 COMMERCE & AI TREND REPORT
What’s changing and what isn’t (yet)
What's inside
5 Trends
Consumer Survey Insights
Future Predictions
Key Takeaways
2026 COMMERCE & AI TREND REPORT
Shopping is evolving.
Not exploding.
